AI isn't coming --- it's already here. Goldman Sachs estimates 300 million jobs are at risk from generative AI, and only those who adapt will thrive.
That's why I created the You² Breakthrough Program and co-authored You to the Power of Two with futurist Don Tapscott --- to give you the exact strategies I've used with global CEOs and governments to future-proof careers, unlock new income streams, and win in the AI economy.
Start NowTurn AI into your advantage --- reset your direction, build unstoppable momentum, and create new income streams that let you thrive.
Joseph M. Bradley is a globally recognized CEO and futurist who has built multi-billion-dollar technology platforms and led some of the world's most ambitious AI transformations. With an eight-figure net worth, multiple homes, a Porsche GT2RS and GT3RS, 32 years of marriage, and as a proud cancer survivor and father of two accomplished children, he proves true wealth is measured in both success and legacy.
"The digital you is coming fast and it's called Identic AI... More than that, it presents a compelling blueprint for a more human-centered future."
"It's time to put AI to work for people! This groundbreaking book is a fantastic resource for every leader committed to shaping a digital future rooted in human identity, responsibility, and dignity."
"This book lays out a future where AI doesn't just support people, it can also empower them."
"A prescient examination of how personal AI agents will transform the human experience. It thoughtfully addresses both the tremendous possibilities and profound responsibilities we must embrace as this extraordinary technological evolution reshapes how we live, work and connect with one another."
"With its compelling analysis and forward-thinking perspective, You to the Power of Two notably augments the possibilities of Identic AI. It is a profound tribute to both human resilience and potential."
"As we enter this Age of Identic AI, the possibilities are immense, but so are its risks. The authors offer both inspiration and a warning: without artificial wisdom, it is human wisdom that must remain our compass. Every intelligent person should read this book."
"Absolutely fascinating! This book lays before us the deepest questions of identity and existence as it peers into a future where we instruct new personal AI agents to act, decide, and even shape the reality we see."
"Identic AI holds the power to scale human potential like never before. This book shows us how, and reminds us to do it while keeping people at the core."
"You to the Power of Two examines our future before it arrives and offers a compelling map of both the potential and peril of AI's next stage. If knowledge is power, You to the Power of Two is a must-read, perfectly timed for a technology that is moving at exponential speed."
"In You to the Power of Two, Bradley and Tapscott explore a radically transformed future shaped by Identic AI—an era where intelligent agents act on our behalf. With clarity and insight, they reveal how individuals and businesses can build trust in this new paradigm, where collaboration between humans and AI redefines what's possible."
"A compelling and urgent guide to the most important transformation of our time: the rise of personal AI. The authors succeed in reimaging human potential in this age of intelligent digital identity, blending optimism with a necessary call for responsible innovation. A must-read for any leader who seeks to shape the future."
"Don Tapscott has once again charted the course to the future, this time with Joseph Bradley, unveiling what may well be the definitive work on the next technological frontier—Identic AI. A visionary manifesto for a human-centered future where identity, dignity, and agency are not just preserved, but elevated as pillars of societal progress."
"You to the Power of Two thoughtfully explores what it means to have a smart-data, body extension of ourselves meeting the world. I hope this brings about a quieter future, where personal AI companions amplify our truest selves, filtering out noise and nurturing our deepest values."
"Brilliant. This book forces us to confront the deepest questions of identity and existence in an age where personal AI agents can exponentially increase or destroy our human capability and power."
"Combining vivid storytelling with sharp analysis, this book turns the future of AI into a gripping, human journey."
"AI is rapidly invading our lives, and Don and Joseph are your guides in this labyrinth of challenges and opportunities."
Executive Leader in Global Hospitality
"Absolutely inspiring Joseph M. Bradley! The potential of AI to revolutionize healthcare is remarkable. As we shape the future, your vision of intertwining technology with humanity is refreshing."
Tax Expert & BI Analyst
"Joseph's insight is a beacon of hope in the AI discourse! From personal battles to global challenges, his perspective is a testament to the limitless potential AI holds when harnessed ethically."
MENA Head, The Economist & Newsweek
"Joseph, your journey has been truly inspiring — you bounced back stronger and more vocal. Great to hear you again!"
Founder MWX.AI | Keynote Speaker
"Outstanding Joseph M. Bradley! AI has revolutionized industries, but your ability to frame it as a human story is what makes you a true leader."
Technical Architect | Solution Architect
"Good to see you back on the stage rocking as you used to be Joseph M. Bradley."
Alliance Leadership, Accenture
"It's so awesome to see you back on such a great public platform, Joseph M. Bradley. The more we embrace AI to best serve humanity, the safer and more ethical it will be! Thank you for sharing!"
Strategic Adviser | Future of Work & Higher Education
"Joseph M. Bradley, your TEDx talk was truly eye-opening! Amidst your own battle with cancer, you continue to lead a global technology company and explore the possibilities of generative AI. Remarkable resilience and leadership."
LinkedIn Top Data Analysis Voice | Microsoft Power BI Expert
"Joseph M. Bradley, your insights on AI are fascinating, and it's inspiring to see the positive impact it can have on diagnosing cancer and enhancing human intelligence."
Partner, DIGITAL NATION
"Love it Joseph. Well said. It's inspiring to see you back on stage leading conversations on AI, ethics, and opportunity. Keep driving the future!"
Founder MWX.AI
"Excellent and thought-provoking, Joseph M. Bradley! The ability to include a variety of people in the conversation is powerful — keep inspiring!"